The best salons & beauty spots in New London

Curls by Adrienne is where New London folks go when waves and coils need a smarter cut and styling that lasts past wash day. Expect curl-friendly shaping, frizz-taming finishes, and honest product pointers so your routine gets easier and your hair actually cooperates.

From the New London newsletter, September 25, 2026

Nouvel Beauty Collective treats beauty like wellness, focusing on healthy hair, skin, and nails in a calm space built for real restoration. When life in New London gets loud, book a moment to relax, refresh, and renew... you’ll leave looking good and feeling genuinely poured into.

From the New London newsletter, October 12, 2026

Jeffrey's Barber Shop LLC turns out crisp fades, clean beard trims, and shaves without the attitude, just barbers who listen and get it right. Locals keep coming back for the family vibe and attention to detail, and you can even snag an appointment online when life gets busy.

From the Waterford newsletter, October 11, 2026

Thinking about adding to your canvas? Tiger’s Eye Tattoo LLC is a New London area studio that lets you keep it close to home... book your spot, bring the idea that’s been living in your Notes app, and leave with the tattoo you finally decided on.

From the New London newsletter, October 17, 2026

Right over in New London, Beyond A Salon pairs a relaxed, spa vibe with stylists who actually listen, handle all hair textures, and nail the big three cuts, color, highlights. When your bangs stage a coup, their over 20 years of expertise get everything back in line.

From the Waterford newsletter, October 3, 2026

Shella Cheve leans into a health-first approach to beauty, so your hair, skin, and nails get love that actually lasts. It’s a calm, one-stop spot to relax, refresh, and leave feeling like yourself again... just slightly more radiant.

From the New London newsletter, October 15, 2026

Right over in New London, Anthony’s Barbershop makes booking your next cut painless, with pricing and open appointments easy to check online. If you want a reliable, neighborhood spot that’s simple, friendly, and focused on making you look put together, this is your move.

From the Waterford newsletter, September 27, 2026

Half-Moon Beauty keeps it simple, delivering skillful, no-drama beauty services with results you can actually see in their portfolio. If you like straightforward online booking, thoughtful packages, and a pro who listens then refreshes your look without overdoing it, this spot deserves a place in your rotation.

From the New London newsletter, October 2, 2026

Old Testament Electric Tattooing is getting ready to open, and if you want first dibs when bookings drop, follow them or sign up for email updates. Easy move for anyone in Waterford who knows good ink takes planning... your future self will thank you.

From the Waterford newsletter, October 9, 2026

For Groton locals who want sharp fades, clean tapers, and beard line ups done by barbers who actually listen, Binet Cuts, LLC keeps it modern and precise. Book your barber online, pick your spot, and leave with a cut that fits your lifestyle.

From the Groton newsletter, October 9, 2026

Official Cutz Barbershop is an 8x award-winning spot that lives by “you are only as good as your last cut,” keeping locals crisp without the drama. Bonus for anyone eyeing a fuller look, they also offer scalp micropigmentation, and you can sign up for updates on specials and events.

From the Waterford newsletter, September 30, 2026

For silky blowouts, bouncy curls, or a color refresh that doesn't fry your strands, Kirsis Hair Design & Spa Dominican Beautician is the spot locals swear by. They obsess over hair health, with deep treatments, smoothing, precise cuts, and waxing... basically, a good-hair-day factory.

From the Waterford newsletter, October 15, 2026

Chain retailer with beauty products including makeup & skincare (plus some kiosks & Brow Bars).

Need a reliable salon that gets Waterford hair? A Cut Above Hair Design handles everyday cuts for women and men, rich color refreshes, and polished bridal styling, so you can book a trim before soccer pickup or get the whole wedding party photo-ready without the panic.

From the Waterford newsletter, October 20, 2026

One Personal Grooming Studio is the local go-to for full-body waxing, facials, and body treatments from licensed pros, founded by Air Force Veteran Lenore Auger and husband Patrick. Book online, keep it affordable, and step out feeling clean, fresh, and unbothered by stray hairs.

From the New London newsletter, October 11, 2026

If you’ve been curious about permanent makeup or seeking prosthetic areolas, Aesthetics by Gia keeps it professional and calming, with licensed pros focused on helping you feel genuinely confident. It’s the kind of spot New London neighbors trade tips about when they want subtle, long-lasting results without the fuss.

From the Waterford newsletter, October 5, 2026

MVP Cuts Barbershop keeps things simple and sharp with clean men's cuts, kids cuts, crisp line ups, and proper beard cleanups. Quick booking, friendly vibes, and results that survive the workweek make it an easy go-to when you need to look put together without the fuss.

From the Ledyard newsletter, October 6, 2026

Just across the river in Groton, Elite Nailz is a go-to for everyday nail care, with easy online booking, clear salon policies, and a gallery to preview styles before you sit down. Gift cards make last-minute birthdays look thoughtful, too.

From the Groton newsletter, October 8, 2026

Bellissimo Aesthetic focuses on the details, offering mapped-to-you lash consultations that study your eye and face shape for a look that actually fits you. There’s also a careful men’s manicure and simple phone consults, perfect when Waterford life is busy and you want polished without the fuss.

From the New London newsletter, October 10, 2026

Since 2010, New London Ink has been the go-to for clean, skilled tattoos, solid piercings, and professionally licensed laser removal when your last idea didn’t age well. Easy booking, artists who listen, and meticulous safety make it an easy yes for your next piece.

From the Waterford newsletter, October 1, 2026

Whether you need a crisp refresh or a full reset, JBS Barber Spa pairs tradition with modern polish in the heart of New London. Think Presidential Haircut, Presidential Shave, and a VIP Grooming Package, all delivered by licensed pros focused on precision, comfort, and sending you out feeling sharp.

From the Waterford newsletter, October 17, 2026

If you're due for a cleanup, The World Cut in Groton keeps it simple and sharp with classic or modern cuts, kids and senior trims, personalized designs, and a VIP hot towel shave and steam that feels absurdly good. Dominican-owned, detail focused, and all about sending you out looking confident.

From the Groton newsletter, September 28, 2026

Flat's Tattoos serves Groton with tattooing and piercing, and a team of artists you can actually name (Jen, Cory, Nick, and Liz). If you’ve been sitting on an idea, this is your nudge to turn it into something you’ll be happy to live with.

From the Groton newsletter, October 6, 2026

Golden brings that golden hour feeling to Waterford with curated hair, skin, head spa and massage services that make you look in the mirror and go, yep, that’s me. Inclusive vibe, color services, and cuts for the whole crew mean one stop, less juggling, more you.

From the Waterford newsletter, September 26, 2026

For Groton folks ready to simplify wash day, VivaLoKs uses its VivaLoKs Signature Loc System for precision interlocking and offers Microlocks, Traditional Locs, and Sisterlocks maintenance that protects hair strength.

From the Groton newsletter, October 3, 2026

Hello, Gorgeous Salon packs a full menu for Groton folks, from precision cuts and curls to balayage, foils, silk presses, and extensions. They also do the fun and unexpected like fairy hair, tooth gems, brows, makeup, facials, even Reiki, so you can handle it all in one place.

From the Groton newsletter, September 27, 2026

Need a quick color refresh or a full mani pedi reset that survives dish duty, soccer bleachers, and a week of Zooms? Elitenails Salon keeps it simple with clean, careful work, tons of polish choices, gels and acrylics, same-day appointments and walk-ins, plus easy online booking when your week gets chaotic.

From the Waterford newsletter, October 2, 2026

Near New London, Beautè Luxe by Mandí keeps it luxe yet low-fuss with super simple online booking and a portfolio to preview the vibe. If you want a dependable salon that feels personal and polished, this one quietly delivers results you'll be happy to wear every day.

From the New London newsletter, September 27, 2026

In New London, Waterhouse Salon keeps it simple, clean, and good for you with Aveda products made from pure flower and plant essences. Expect thoughtful hair care, skin and body services, and natural color cosmetics, all from a team that treats wellness and style like they belong together.

From the New London newsletter, September 28, 2026

Dynasty Barber Lounge keeps New London sharp with intentional, detail-obsessed fades, lineups, and beard work for all hair types from a team that treats grooming like routine self care. If you want a consistent cut, zero rush, and a brotherhood-style vibe where standards matter, this is your spot.

From the New London newsletter, September 29, 2026

Whether you’re into long lasting Gel X sets, a spa pedicure that actually melts the day away, or a crisp French mani, Naisi Nail Spa keeps it polished. New to town, but backed by 10+ years in the area, they focus on healthy nails and a genuinely relaxing vibe.

From the New London newsletter, October 18, 2026

Wildflower Salon delivers a high-end, relaxed vibe with master stylists for clipper cuts, balayage, Brazilian Blowout and extensions, plus an esthetics and massage team offering seasonal facials with LED and gua sha, deep tissue, prenatal, Himalayan salt stone massage and Reiki... your me-time, upgraded.

From the Groton newsletter, October 20, 2026

When the idea hits at lunch or after a show, Memories Ink is a walk-in friendly tattoo shop with locations in New London and at the Tanger Outlets inside Foxwoods. Flip through their portfolio first, then let the artists turn that half-sketched concept into, well, something you’ll actually want to show off.

From the New London newsletter, October 20, 2026

Led by Ink Master Season 2 winner Steve Tefft, 12 Tattoos is the local go-to for custom work and body piercing, with a crew that actually listens and designs around your idea. Walk-ins welcome, consultations encouraged, and the vibe is more art studio than shop... in a good way.

From the Groton newsletter, October 18, 2026

Midnight Angel Studio covers custom tattoos, piercings, hair styling, and massage under one roof, which makes it simple to schedule the ink, the stud, and the post-session cleanup without juggling three different places.

From the Groton newsletter, October 7, 2026

Vesta Salon & Wigs is the Waterford go-to for a sharp cut, thoughtful color, and natural-looking wig fittings, plus nails, waxing, and esthetics. Woman-owned with 20 years of experience and a Best of the Best finalist nod for Hair and Nails, they're pros at low-drama, high-confidence upkeep.

From the Waterford newsletter, September 28, 2026

New Coral Nail Spa does more than polish. Their New Coral Spa Pedicure and reflexology-meets-massage combos use Chinese meridian and acupressure techniques to melt stress, ease stiffness, and boost circulation, so if your week in Ledyard left your feet grumpy, this spot brings them back to life.

From the Ledyard newsletter, October 4, 2026

From lived-in color and hand-painted balayage to QiQi smoothing that kicks frizz to the curb, Loks Salon makes good hair days standard in Groton. Expect thoughtful cuts, blowouts that last, and repair boosts like K18 when your ends need a reset.

From the Groton newsletter, October 2, 2026

Ink Tattoos is a private studio where Melissa builds fully custom pieces with Black and Grey Realism, fine line work and heavy detail, and Sam Ingalls adds woodcut-style flash for spontaneous ideas. Come with references, leave with something you actually want to show off.

From the Groton newsletter, October 4, 2026

Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services.