The best sporting goods shops in Sun Prairie

7 sporting goods shops we’ve checked and stand behind — with the story on each one. Not a ranking; a record.

Browse another shelf: all of Sun Prairie’s best · Restaurants · Nightlife · Beauty · Shopping · Entertainment · Bakeries & Sweets · Hobbies, Books, & Crafts · Antiques, Thrift, & Vintage · Home & Garden · Arts & Culture · Cafes · Health & Wellness · Pets

Pinned in Sun Prairie today

This spot is open today.

Two pinned places a day in Sun Prairie — $10 here, $25 adds the newsletter. List your business →

Paid placements are always marked.

Sporting Goods · 7 places · showing the latest additions first

Badger Sporting Goods

Sporting Goods

Badger Sporting Goods, Madison’s local team sports specialists, has you set this week with baseball and softball bats from DeMarini and…

2814 Bryant Rd (Madison)

“Badger Sporting Goods, Madison’s local team sports specialists, has you set this week with baseball and softball bats from DeMarini and Louisville Slugger, plus scorebooks, apparel, and those last-minute coach essentials. One quick stop, and your rec squad or school team looks organized on purpose.”

From the Madison newsletter, August 4, 2026

Website ↗

DICK'S Sporting Goods

Sporting Goods

Sporting goods chain with equipment, apparel & footwear for athletics, outdoor recreation & fitness.

350 E Towne Way (Madison)

“Sporting goods chain with equipment, apparel & footwear for athletics, outdoor recreation & fitness.”

Website ↗

Bass Pro Shops

Sporting Goods

Chain known for its large, wilderness-themed stores & wide array of hunting, fishing & outdoor gear.

1350 Cabela Dr

“Chain known for its large, wilderness-themed stores & wide array of hunting, fishing & outdoor gear.”

Website ↗

DICK'S Sporting Goods

Sporting Goods

Sporting goods chain with equipment, apparel & footwear for athletics, outdoor recreation & fitness.

237 W Towne Mall (Madison)

“Sporting goods chain with equipment, apparel & footwear for athletics, outdoor recreation & fitness.”

Website ↗

Run a Sun Prairie business? Two pinned spots a day — $10 here, $25 adds the newsletter. Advertise →

Fontana Sports Specialties

Sporting Goods

Enduring retailer of outdoor equipment, apparel, and footwear, including skis.

216 N Henry St (Madison)

“Enduring retailer of outdoor equipment, apparel, and footwear, including skis.”

Website ↗

L.L.Bean

Sporting Goods

Retailer offering a variety of outdoor apparel & footwear, plus sporting & camping gear.

434 N Midvale Blvd (Madison)

“Retailer offering a variety of outdoor apparel & footwear, plus sporting & camping gear.”

Website ↗

Play It Again Sports Madison

Sporting Goods

Sporting goods chain that buys, sells & trades a wide variety of equipment, both new & secondhand.

6674 Odana Rd (Madison)

“Sporting goods chain that buys, sells & trades a wide variety of equipment, both new & secondhand.”

Website ↗

Listed here?

You’ve earned the mark — get the BaseLocal’s Best badge for your site →. Want in? List your business →