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Hi Amarillo, hope you’re having a great weekend!
In today’s in-case-you-missed-it edition: Build-your-own baked potato spot, Route 66 centennial plans, and give blood for a concert ticket + the top stories from this week & a sneak peek at next week.
Today’s sponsor, American Hartford Gold, is helping folks around Amarillo protect their savings as gold and silver continue to gain momentum. Their free guide explains what’s driving the surge… and what to know before adding precious metals to your portfolio. Grab your free copy here.
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📰 Most-clicked stories this week
Fresh spin on spuds: A new build-your-own baked potato spot, Jacket Potato, will open soon on Western Street after The Potato Factory closed. Expect 30-plus toppings and a grand opening sign-up — see how to sign up.
New style destination opens: Amarillo just got Wink Boutique and Gift Shop at 2730 Dunivan Circle, an expansion of CB Boutique offering unique clothes, gifts, and permanent jewelry, kids under 12 get half off — get all the details.
Spotlight on a storied road: Visit Amarillo outlined plans to celebrate Route 66’s 100th year, announcing events like the Route 66 Festival and a Korn Ferry Tour stop that are planned for later this year — check out the full lineup.
Nothing prepares you for a pet emergency: I learned that the hard way after charging $10k to a credit card for life-saving surgery on my cat, Miss Stache. As soon as we got home, I signed up for Spot. It’s super affordable – and reimburses up to 90% of the bill.
Compare rates for free: The national average for car insurance is around $175/month. Paying more than that? Same, so I did some shopping around and ended up cutting my premium in half. If you haven’t checked in a while, you’re probably overpaying too — here’s the comparison tool I used.
All the crowd favorites:
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🏆 Gold and silver are heating up
Together with our sponsor American Hartford Gold
Gold just posted its strongest run in decades… and the momentum is carrying into 2026. Silver has become one of the most talked-about assets as investors look for ways to stay ahead of market volatility.
While many are still sitting on the sidelines, others are quietly repositioning.
If you’re wondering whether you’re missing something, AHG has a free guide explaining what’s driving the renewed interest… and how investors are approaching precious metals right now.
It’s free and worth reading before the next move.
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🫶 This week’s top finds
Vintage meets vinyl: Part record shop, part book nook, and part vintage treasure trove, Caliche is Amarillo’s quirky hang where you can flip through vinyl, score Western denim, and feel pleasantly time-warped. Racks, crates, and well-loved spines keep the stories spinning, no nostalgia goggles required.
Brows that stay put: Whether you’re after microbladed or powder brows, eyeliner that doesn’t vanish by noon, or a soft lip blush, Southern Beauty TX keeps it effortless and precise, with legit scar and stretch mark camouflage, too. Wake up polished, skip the fuss, and look put-together longer.
Chill without the ice bath: Sore back, cranky knees, or post-workout grumbles? At Texas Cryogen, high-pressure cryotherapy targets trouble spots fast, cooling pain and stiffness so you’re in, out, and moving easier. A smooth midweek reset if your to-do list says “ouch” more than you’d prefer.
Thinning hair? It only gets worse: A few months ago, I noticed my ponytail getting thinner. I tried the usual stuff (biotin, shampoo, etc.) but mostly just hoped it would fix itself… until I learned that active follicles can permanently go dormant if you don’t do something about it. The good news? You can get treatment that actually works with no office visits or trips to the pharmacy. Learn more about my favorite online options here.
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📆 Sneak peek at next week
Have an event to share? BaseLocal Verified Businesses can submit them for free! Learn more about how to submit an event here →
All events are subject to change without notice. Always check official event pages for the most up to date information.
⭐ Amish Star Pot Holder @ Keller Williams Realty Amarillo | Monday (3/9) at 7:00 PM – Channel your inner quilting aunt and stitch an Amish star pot holder, the kind your Nana would actually approve of. It’s a bring-your-own machine situation, plus thread, scissors, fat quarters, and Insul-Bright, because we like hands un-singed, and casseroles classy.
🦅 Bushland Falcon Band Giveback Event @ Abuelo’s Mexican Restaurant | Tuesday (3/10) at 11:00 AM – Who says taco cravings cannot fund tubas? Eat at Abuelo’s on SW 45th, say “Bushland Band” to your server or type it in the online special instructions, and 20 percent of your sale helps buy new instruments for the Bushland Falcon Band. Dinner, donation, done.
⛳ Women’s Golf Movement Experience @ Amarillo Golf Club | Tuesday (3/10) at 6:30 PM – If you’re ready to retire the cart-only routine, Amarillo Golf Club offers a women-only, eight-week blend of coaching and golf-specific movement in a climate-controlled space, because the Panhandle wind has opinions. Supportive vibe, better mobility, a more consistent swing, and only six spots.
🍷 Saddleback Cellars Wine Dinner @ The Western Horseman Club | Thursday (3/12) at 6:00 PM – If your idea of date night involves venison, Napa pours, and someone else doing the fancy pairing, saddle up. Western Horseman Club is serving five chef-driven game courses with four Saddleback Cellars wines, finished with a proper Old Fashion, and seats disappear fast.
🍳 Roots & Recipes @ 806 Parties & More | Friday (3/13) at 1:00 PM – Bring the kids, a tri-fold, and grandma’s best recipe to this all-ages Roots & Recipes meetup at 806 Parties & More. Think potluck with posters, allergy lists, and actual stories, homeschool crew welcome, all for the very Amarillo price of five bucks a family.
💉 Blood Drive @ The Lumberyard (Canyon) | Saturday (3/14) at 12:00 PM – The Lumberyard is making doing good easy with a blood drive in the Barn. Give an hour, save lives, and they’ll bribe you with a general admission concert ticket, a $10 gift card for Feldman’s, Buff’s, Joe Taco, or Big Tex Burritos, and a koozie.
🐾 Pet CPR and First Aid Certification Class @ Unleashed | Sunday (3/15) at 12:00 PM – Pet CPR and First Aid is popping up at Unleashed Grooming Salon, teaching you how to handle choking, burns, and those backyard mystery snacks, with a real 2-year certification. Preregistration required, $74.95, CEUs for the pros, stuffed-animal practice highly encouraged. Come feel useful, not panicked.
Wanna see more? Browse our full events calendar →
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🔥 Worth a peek
We’re always on the hunt for useful resources, deals, services, and products we think you’ll love. Here’s what caught our eye this week.
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📻 Amarillo report
Weather forecast
Today – High: 77°F – Low: 49°F – Precip: 0%
Sunny, with a high near 77. Southwest wind 10 to 20 mph, with gusts as high as 30 mph. Later: Mostly clear, with a low around 49. Southwest wind 15 to 20 mph, with gusts as high as 30 mph.
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Tomorrow – High: 84°F – Low: 54°F – Precip: 1%
Sunny, with a high near 84. West southwest wind 15 to 20 mph, with gusts as high as 30 mph. Later: A chance of rain showers after 1am. Partly cloudy, with a low around 54. Southwest wind 10 to 15 mph, with gusts as high as 25 mph. Chance of precipitation is 30%.
Someone Googled you this week 👀
It may feel like an invasion of privacy, but unfortunately It’s the new normal. Whether you’re joining a committee, selling something locally, dating again, or just meeting new neighbors… people are going to look you up online.
Like it or not, the internet has a way of surfacing past mistakes and outdated information that no longer reflects who you are.
Thankfully, there’s a really easy way for you – or someone you care about – to clean up outdated results that no longer tell the real story. Learn more here.
Most popular house this week
This custom-built luxury estate sits on Hole 15 of La Paloma Golf Course in Amarillo, with 5 beds, 7 baths, a pond, and a safe. Inside, 12-inch black walnut and pine floors meet radiant heat and three fireplaces. The chef’s kitchen boasts a Viking fridge, 6-burner griddle range, two dishwashers, ice maker, mini fridge, walk-in pantry, and an 11-foot island.
Take a peek inside →
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