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It’s Friday, Sherman-Denison! Let’s finish this week strong.
In today’s can’t-miss-weekend-plans edition: Best Texas downtown award, a gigabit fiber build, and a chili cook-off and dessert auction + a stacked lineup of events this weekend.
Today’s sponsor (FinanceBuzz) built a free comparison tool that helped me cut my car insurance premiums in half. It took about 3 minutes, and honestly… I wish I’d done it sooner. If you haven’t shopped around in a while, you can easily check the best rates here.
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📰 In the news
Faster future for Howe: In February, 360 Broadband and EPC announced a fiber optic build in Howe, bringing gigabit-class internet to homes and businesses. The project will support telemedicine, remote work, and education locally — get all the details.
Spotlight on Texas’ longest Main Street: Denison was named Best Texas Downtown, a first-time honor. The recognition follows its 2025 Great American Main Street Award and celebrates a thriving historic Main Street supporting 1,300 jobs — learn what set Denison apart.
Fresh stay-and-meet option coming: Work has begun on a dual-branded Marriott at Sherman’s Crossroads, bringing 233 rooms and 4,000 square feet of conference space, boosting options and tax revenue supporting Hot Summer Nights — get all the project details.
Gold & silver are hot: Coming off gold’s best year since 1979, the momentum is carrying well into 2026 with silver remaining one of the most talked-about assets. Curious why they’re back in focus? American Hartford Gold has a free guide that explains what’s happening and how people are approaching it today. It’s free – and definitely worth a read.
Someone Googled you this week: Whether you’re dating again, selling something locally, or just meeting new neighbors… people are going to look you up. Like it or not, the internet has a way of surfacing past mistakes and outdated information that no longer reflects who you are. Thankfully, there’s a really easy way for you (or someone you care about) to clean up all that up – learn more here.
Highlights this week:
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🚗 Are you quietly overpaying for car insurance?
Together with our sponsor FinanceBuzz
Auto insurance premiums have been climbing across the country… and most folks won’t notice until it’s time to renew and they’re hit with a higher bill.
The frustrating part? Loyalty rarely gets rewarded. Insurers adjust prices constantly, and new customers often qualify for better rates than long-time policyholders.
I learned that the hard way. I had the same policy for half a decade. Autopay was on, I saw the charges come in every month and never thought twice about them. Turns out I was paying well above the national average ($175/mo) for a single car… for years.
This free comparison tool lets you check rates from multiple insurers in just a few minutes. It costs nothing to look, and it could save you hundreds this year.
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🫶 We got your back
Three floors, zero boredom: Vintage Mercantile turns browsing into a low-stress treasure hunt, with three levels of well-picked antiques, quirky finds, and true vintage from local vendors. Stroll slow, follow your gut, and grab the piece that feels destined for your place… before someone else does.
Thai night, plant-style: When pad thai cravings hit, Dragon Thai and Vegetarian Cuisine makes it simple for plant-eaters with tofu curries, veggie-loaded noodles, and a full vegetarian menu. Low-key vibes, big flavors, and zero fuss for dinners that are kind to you and your schedule.
No-fuss morning brows: If your morning routine needs less penciling and more coffee, Lana’s Salon & Day Spa offers microblading, powder brows, eyeliner, and lip blush that look like you, only easier. Expect soft, low-maintenance definition and that rolled-out-of-bed-ready energy, from Monday’s first sip to Friday’s last meeting.
An emergency vet visit could cost you $7,000+ (ask me how I know 🙃). From the initial fee just to be seen to x-rays, surgery, medicine, and aftercare, it adds up quicker than a chew toy turns into a crime scene. The good news? You could get up to 90% cash back on your vet bill with this pet insurance plan.
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📆 Around town this weekend
Have an event to share? BaseLocal Verified Businesses can submit them for free! Learn more about how to submit an event here →
All events are subject to change without notice. Always check official event pages for the most up to date information.
🏷 The Big Spring Clean Garage Sale @ Boys & Girls Club of Sherman | Saturday (3/7) at 8:00 AM – Closets groaning and conscience itching? Drop donations at the Boys & Girls Club for the Big Spring Clean sale, benefiting local kids. Weekday afternoons at the Club or via pickup, they’ll take the good stuff, not your broken treadmill, mystery mattress, or hazardous paint stash.
🧵 Beginner Embroidery @ Quixotic Fibers | Saturday (3/7) at 10:30 AM – Ease into embroidery with a beginner-friendly class that teaches the foundational stitches, supplies included, and sends you home with a charming sampler. It’s calm, chatty, and oddly satisfying, like yoga for your hands, but you keep the art and snag a day-of shop discount.
🐰 Bunny Clay Gnome Class @ Pickles & Pottery | Saturday (3/7) at 11:00 AM – Think you can resist a tiny bunny gnome, or will it follow you home? Learn hand-building basics, craft your gnome, then swing back next week to paint after the bisque fire. Tickets must be purchased in advance, recommended for ages 15 and up.
🧒 Kids Day @ Texoma Harley-Davidson | Saturday (3/7) at 11:00 AM – Texoma H-D teams with For The Kids for a family bash featuring bike games, bounce houses, face painting, free food, and Girl Scout cookies. Let the little ones ricochet between sugar and inflatables while you browse bikes, trade small-town gossip, and call it quality time.
🌶 Chili Cook-off and Dessert Auction @ First Methodist Sherman | Saturday (3/7) at 1:00 PM – Come hungry for a hometown chili throwdown, bluegrass tunes, and a dessert auction, all to back the youth mission trip to Little Rock. Twenty tastes for twenty bucks, or commit to a full bowl. Expect friendly bragging rights, toe-tapping, and a pie bidding war.
🍷 Wine Dine Vendor Time @ Landon Winery – Denison | Saturday (3/7) at 4:00 PM – Grab a glass and wander Downtown Denison for the monthly sip-and-shop that makes errands fun. Local makers, boutiques, and food creatives set up shop, with wine, spirits, and seasonal specials in a relaxed, come-and-go groove. Girls’ night, date night, or strategic solo escape, all approved.
🎲 March Bingo Extravaganza @ Sherman Elks Bingo | Saturday (3/7) at 4:30 PM – Sherman Elks is turning bingo into a night out with free food, door prizes, and bigger payouts, including up to $700 on regular games and big pull tabs. Sixty bucks covers two machines and a paper set. Bring your lucky dauber, and your victory dance.
Live music & entertainment:
Wanna see more? Browse our full events calendar →
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🔥 Worth a peek
We’re always on the hunt for useful resources, deals, services, and products we think you’ll love. Here’s what caught our eye this week.
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📻 Sherman-Denison report
Weather forecast
Today – High: 76°F – Low: 56°F – Precip: 75%
Showers and thunderstorms. Mostly cloudy, with a high near 76. South wind 15 to 20 mph, with gusts as high as 30 mph. Chance of precipitation is 80%. New rainfall amounts between a tenth and quarter of an inch possible. Later: Showers and thunderstorms likely before 9pm, then showers and thunderstorms likely between 9pm and midnight, then showers and thunderstorms likely. Mostly cloudy. Low around 56, with temperatures rising to around 61 overnight. South southwest wind 10 to 15 mph, with gusts as high as 25 mph. Chance of precipitation is 70%. New rainfall amounts between a tenth and quarter of an inch possible.
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Tomorrow – High: 66°F – Low: 49°F – Precip: 61%
Showers and thunderstorms likely before noon, then a chance of showers and thunderstorms. Mostly cloudy. High near 66, with temperatures falling to around 60 in the afternoon. North northwest wind 10 to 15 mph. Chance of precipitation is 60%. Later: A chance of rain showers. Mostly cloudy. Low around 49, with temperatures rising to around 51 overnight. North wind 5 to 10 mph. Chance of precipitation is 40%.
Something in your house is about to break 🏠
It might be your AC, your water heater, your fridge… doesn’t matter. Every major system and appliance has an expiration date, and when it goes, you’re staring down a repair bill that can climb into the thousands fast.
It never happens at a convenient time, and most homeowners just eat the cost because they don’t realize there’s a better option.
American Home Shield covers repairs and replacements on most of your home’s major systems and appliances — old or new, no inspection required.
The best part? Select plans are 50% off now through March 9th.
This house is wild
This custom-built home in Sherman’s prestigious O’Hanlon Ranch pairs warm, natural finishes with function. Hand-scraped hardwoods, a granite island framed by rich woodwork, a fireplace, and crown molding set the tone. The expansive primary suite boasts travertine, a clawfoot tub, and custom closet. Abundant storage includes dual-access walk-in attic, plus a low-maintenance fenced backyard near Pecan Grove Park and trails.
Take a peek inside →
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