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Hello Sherman-Denison! Hope your coffee tastes especially good this morning. 

In today’s bring-the-kiddos edition: Finke Farms beef shop, prom dress giveaway, and a treehouse hideaway on nearly 16 acres + excuses to get the fam out and about this week.

Today’s sponsor, Spot Pet Insurance, is something I wish I had before a late-night emergency vet visit left me with a $10,000 credit card bill. It’s cheaper than Netflix… and means you never have to choose between your pet and your savings. It takes less than 5 minutes to sign up – get started here.

📰 In the news

From pasture to purchase: Finke Farms Beef has opened a retail shop in Denison at 400 S Armstrong Avenue, offering farm-raised, grain-finished beef like steaks, brisket, ribs, specialty cuts, beef boxes, and bulk options — see cuts and buying options.

Aging site gets new life: Sherman has approved a housing development on Wells Avenue, adding townhomes and patio homes on 40-foot lots at a former hospital and later apartment complex under the city’s infill program — get all the project details.

City leadership structure in flux: Gunter residents push to change city government after petitioning for a special election to bring back city manager governance. Early voting will be in April, with election day May 2 — read the full story.

Gold & silver are hot: Coming off gold’s best year since 1979, the momentum is carrying well into 2026 with silver remaining one of the most talked-about assets. Curious why they’re back in focus? American Hartford Gold has a free guide that explains what’s happening and how people are approaching it today. It’s free – and definitely worth a read.

Compare rates for free: The national average for car insurance is around $175/month. Paying more than that? Same, so I did some shopping around and ended up cutting my premium in half. If you haven’t checked in a while, you’re probably overpaying too — here’s the comparison tool I used.

Highlights this week:

• Create custom stoneware with layered glazes
• Shop 100 local vendors indoors
• Crochet shamrock and lucky clover appliques
• This top-tier home warranty is 50% off right now

🐾 One pet emergency can cost $10,000+

Together with our sponsor Spot Pet Insurance

Nothing prepares you for a late-night emergency at the vet. I learned that the hard way after charging $10k to a credit card for life-saving surgery on my cat, Miss Stache.

From the initial exam fee just to be seen, to x-rays, surgery, medication, and follow-up visits… the bill racks up fast (to say the least). And at that moment? You’re not thinking about your savings, you’re just saying yes to whatever keeps them thriving.

As soon as we got home, I dug around online and ultimately signed up for Spot.

It’s super affordable and reimburses up to 90% on qualified vet bills. It was too late for me, but it’s not too late for you. Sign up today.

🫶 We got your back

Small plates, big mood: When your week needs a relaxed graze-and-gab, Stafford House Provisions brings burrata, charcuterie, and other shareables made for lingering with a good pour. It’s the Denison hang where “let’s split a few things” casually becomes “let’s stay a little longer.”

Make chores more fun: Five and Dime Outdoors turns “ugh, yardwork” into “okay, this rips” with mowers and UTVs you can test-drive, plus a service crew that keeps gear humming. Eyeing an upgrade before spring lands? Consider this your nudge… smarter tools, less hassle, more fun.

Make movie night easy: Recliner seats, first-run flicks, bowling, and an arcade detour await at Schulman’s Movie Bowl Grille. When cooking feels optional, order from Billy’s Grille to your seat, exhale, and let the big screen handle dinner and a show with zero fuss.

Access cash without selling your home: A reverse mortgage can help anyone over 62 cover everyday expenses, support healthcare needs, fund home improvements, or even reduce pressure on 401(k) withdrawals – all while staying in your home. Longbridge offers a free calculator to estimate how much flexibility your home could provide, with no commitment required.

📆 Fun for the whole fam

Have an event to share? BaseLocal Verified Businesses can submit them for free! Learn more about how to submit an event here →

All events are subject to change without notice. Always check official event pages for the most up to date information.

🎈 Twisting Smiles @ IHOP | Saturday (3/7) at 9:00 AM – Whether you’re wrangling grandkids or just want a balloon hat, IHOP Sherman is going full carnival, with balloon twisting at your table, wall to wall. Fuel up on pancakes, coffee, and kid meltdown insurance, while you actually finish breakfast.

🎂 Dr. Seuss’ Birthday Bash @ Denison Public Library | Saturday (3/7) at 10:30 AM – If your inner kid still speaks in rhyme, bring the actual kids to the library for Dr. Seuss’ birthday bash, with stories, snacks, and giggles. Nostalgia for you, chaos for them, and zero cleanup at home. Cat hat optional, patience recommended.

🧒 Kids Day @ Texoma Harley-Davidson | Saturday (3/7) at 11:00 AM – Texoma H-D teams with For The Kids for a family bash featuring bike games, bounce houses, face painting, free food, and Girl Scout cookies. Let the little ones ricochet between sugar and inflatables while you browse bikes, trade small-town gossip, and call it quality time.

🚗 Rev Up for Reading @ Sherman Public Library | Saturday (3/7) at 12:00 PM – Sherman is revving up a book drive that doubles as a laid-back car hangout. Bring new or gently used reads for Sherman Public Library’s Summer Reading Program, or donate online or via the Amazon list. Park it, peek under some hoods, and call it community.

🎮 Pokémon Play @ Mt. Moon Collectibles | Saturday (3/7) at 3:00 PM – Saturday afternoons are for catching ’em all, and by ’em I mean a blissful couple of hours while the kids battle, trade, and brag. Pokémon Play is all ages, so dust off your binder, flex your nostalgia, and pretend it’s for them.

👨 Daddy/Daughter Dance @ Denison Senior Citizens Center | Saturday (3/7) at 5:00 PM – Denison Parks and Rec is cueing up a vintage Americana daddy-daughter dance, nodding to America250, all twirls, punch, and photo ops at the Senior Center. Tickets are $10 each, pre-register, spots are limited. Dust off the bowtie, polish the dad moves, and be her star.

👗 Prom Dress Giveaway @ Bargain Box Denison | Wednesday (3/11) at 10:00 AM – Junior League of Grayson County is turning the third floor at 418 W Main in Denison into a no-cost prom boutique for Grayson County high school students only. Think racks of pretty dresses, zero price tags, and proud parents pretending not to cry. Donations welcome.

Wanna see more? Browse our full events calendar →

🔥 Worth a peek

We’re always on the hunt for useful resources, deals, services, and products we think you’ll love. Here’s what caught our eye this week.

• Thinning hair? Don’t wait – here are 3 treatments that work
• This free tool helps connect you with the right financial advisor
• Got debt? You may be able to pay less than you owe
• Protect your pet from disaster with this pet insurance plan
• You can own physical gold and silver in your retirement account
• Treat yourself: Save on self-care during the CVS Epic Beauty Sale

📻 Sherman-Denison report

Weather forecast

Today – High: 75°F – Low: 62°F – Precip: 55%

Showers and thunderstorms likely. Mostly cloudy. High near 75, with temperatures falling to around 73 in the afternoon. South southwest wind 10 to 15 mph, with gusts as high as 25 mph. Chance of precipitation is 60%. New rainfall amounts less than a tenth of an inch possible. Later: Showers and thunderstorms likely before 9pm, then showers and thunderstorms likely between 9pm and midnight, then showers and thunderstorms likely. Mostly cloudy. Low around 62, with temperatures rising to around 65 overnight. South southwest wind 5 to 10 mph. Chance of precipitation is 70%. New rainfall amounts between three quarters and one inch possible.

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Tomorrow – High: 77°F – Low: 65°F – Precip: 54%

A chance of showers and thunderstorms. Mostly cloudy. High near 77, with temperatures falling to around 75 in the afternoon. South wind 10 to 15 mph, with gusts as high as 25 mph. Chance of precipitation is 50%. Later: A chance of showers and thunderstorms before 3am, then a slight chance of showers and thunderstorms. Mostly cloudy, with a low around 65. South southeast wind 10 to 15 mph, with gusts as high as 25 mph. Chance of precipitation is 30%.

Someone Googled you this week 👀

It may feel like an invasion of privacy, but unfortunately It’s the new normal. Whether you’re joining a committee, selling something locally, dating again, or just meeting new neighbors… people are going to look you up online.

Like it or not, the internet has a way of surfacing past mistakes and outdated information that no longer reflects who you are.

Thankfully, there’s a really easy way for you – or someone you care about – to clean up outdated results that no longer tell the real story. Learn more here.

This house is wild

This 3-bed, 2-bath, 2,234-square-foot North Texas retreat in Sherman sits on 15.95 rolling acres with a scenic creek, a barn, and a separate workshop. Spacious living areas and a functional kitchen suit everyday ease and gatherings. A treehouse tucked among the trees tempts as a short-term rental, and a hot tub under big Texas skies completes the country vibe.

Take a peek inside →